Chitika, which operates an online advertising network of 250,000 websites, looked at millions of mobile ad impressions from Oct. 3 to Oct. 9.
In the test, the Galaxy S III came up with 44% of the two devices’ total traffic, and the iPhone 5 represented 56%.
Chitika said that the increase in traffic volume is due to Apple’s sales numbers and the ability to use 4G networks.
Apple sold 5 million iPhone 5s its first weekend, while Samsung’s believed to have sold more than 20 million Galaxy S III smartphones.
So what explains the discrepancy?
Besides Chitika’s explanation, the result actually fits a long-running pattern that shows Apple dominating mobile Web usage.
Two groups seem to prefer Android: A small number of sophisticated early adopters, and a larger number of price-sensitive, mass-market consumers. Apple, meanwhile, dominates the high end of the market where consumers are more likely to consume a lot of data.
Don’t miss: Samsung Launches Its iPhone 5 Killer >
More From Business Insider
- It’s Crazy How Much The All-New iPhone Still Annoys Me
- Apple Finally Fixes The iPhone 5’s Biggest Problem
- Google Has $2 Million In Prize Money On Hand For Hackers Who Find Flaws In Chrome